The following is from an excellent Marketing Profs article by Lenna Garibian that focuses on recent research into the use of social networks, particularly LinkedIn, during the sales process by IT decisions makers (ITDMs). The research was conducted by Forrester Consulting and Research Now and commissioned by LinkedIn. Here are some of the most important findings among the ITDMs polled: · 71% say LinkedIn allows users to identify the credentials of information sources; only 35

There are three times every year when many colleagues are not available: · Now--Winter holidays: The week before Thanksgiving, the weeks before and after Christmas and the week after New Years · The weeks before and after Easter · Late July and early August If you’re working during these times, you’ve noticed that, without all the meetings and interruptions, you get a lot of work done. But on the other hand, it’s frustrating when the people you collaborate with daily are not