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A Smart Way to Develop Strong Blog Posts
Let’s start with the premise that it takes 1-1/2-2 hours to write a blog post. One of the unspoken difficulties with content creation is...
Email Subject Lines: What Impacts Performance
The following is from an excellent article, along with infographics by Avaz Nanji. GetResponse examined nearly 7 billion emails sent by...
Effective Calls to Action (CTAs)
A call to action (CTA) is what you would like your email recipients to do next. The value propositions in your email may be well...
Marketing KPIs that Need to Be Tracked
The following is based on an excellent blog post and infographic by the Hurree company. In marketing, KPIs (key performance indicators)...
How to Get Things Done When Everyone is on Vacation
There are three times every year when many colleagues are not available: Late July and early August Winter holidays: The week before...
