Five Revelations About Negotiating
It makes sense, right? The person that makes the first offer loses? Not always. In fact, the opposite can be true. Negotiation...
Better to Master a Few Marketing Tools
Organizations that are using new and new-ish marketing tools effectively have mastered them. If you’re like every other person trying to...
Website Analytics in 5 Minutes—The Top 6 Reports to Review
Google analytics is a highly underutilized marketing tool mainly because many people find it overwhelming and can’t even begin to figure...
Quick and effective B2B social media strategy
I’m all about efficient and effective marketing. For my own business and B2B clients, there just isn’t the time to do it any other way....
Technology Industry: Transitioning From Fast Growth to Maturity
It’s nearly impossible to predict when an industry will mature, but when it does, it’s impossible to ignore. Here are a few hallmarks of...
