Build Customer Trust (and sales) by Reducing Risk
This is a crucial selling point for expensive, technical, and/or complex products & services When it comes to maintaining and building...
The Rest of the Advanced Speech Tips
OK—so last week’s post included some out-of-the-box tips for prepping for a speech. This week, I’ll wrap up the topic with some tips on...
Some Advanced Speech Tips
gIf you’ve ever given a speech (and I’m including junior high English class here) you already know the standard advice. What you’re going...
10 Great B2B Writing Tips (know the rules and selectively ignore them)
If you’re like most busy executives, you’ve got a stack of reading material in your office and more online that you plan to get to...
