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The Best Long Tail Search Tool (or Why I love Authority Labs). Hint: Evidence is better than advice.

First of all, my business may be public relations, but my background is in statistics. So I am always looking for statistically sound tools that can be used for long tail search analysis. And there are a ton of tools out there—so many that this one almost slipped through the cracks.

Most are either too complicated for what I need, too simple to provide meaningful information or just flawed—they don’t account for enough variables. Authority Labs is a brilliantly engineered SEO tool that provides near real time and accurate information—I did some random checking on the status of key terms.

The icing on the cake is that you can download and print out reports. I can go on and on about how valuable this tool is if you leverage it fully, but my advice is to just try it. They offer a free 30-day trial (no credit card info required) and the monthly fee after that is very reasonable. Check it out: https://authoritylabs.com/.

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