Communication is key to maintaining good relationships with clients
Much of the following is from an excellent article by Patrick Delehanty, Marketing Manager, Marcel Digital—with some of my own input For...
Level the Playing Field with these 5 Tips for Negotiating
It makes sense, right? The person that makes the first offer loses? Not always. In fact, the opposite can be true. Negotiation...
How to Master Marketing and Everything Else
I've been giving some thought lately to what separates true marketing masters (and there are very few) from everyone else. I've come to...
5 Things that Make Cold Calling Easier
Following are a few tips for making cold-calling less stressful (in order of effectiveness). 1. Commit to an amount of time, not a...
Is there a magic marketing bullet? No, just a set of effective BBs.
One of the secrets to a successful marketing consultancy is the ability and willingness to pivot on an almost daily basis. This means...
So what is real value of SEO for small tech companies?
The following post and attached graphic are from a 9/13/17 Marketing Profs blog post by Laura Forer titled 13 Statistics That Prove the...