

Think of ChatGPT More Like a Human and Less Like a Computer
Most people that have been working with ChatGPT and similar platforms for a while, have come to the realization that it excels at...


Basic Principles for Working with AI Platforms
Ethan Mollick, a professor of management at Wharton, authored an excellent book for anyone that wants to take advantage of everything AI...


How to Revive a Dead Project
Before you start planning any new projects, revisit last year's duds. A project that appears to be dead may be a prime candidate for...


A Simple Way to Use ChatGPT to Maximize AI Traffic to your Website
For anyone used to optimizing websites for search engine traffic, dealing with AI traffic generation might seem like a complex hassle. ...


Google Analytics Insights
If you are using a high-level analytics platform like Semrush or Ahrefs, you are getting data that goes far beyond Google Analytics and...


How Smart Marketers Are Leveraging AI
Almost 2 years ago, I attended a marketing forum on the subject of AI. The discussion was lively with the participants evenly split...


The Productive 30-Minute Meeting
A half hour meeting that accomplishes exactly what you need is feasible. But it requires smart (not time-consuming) planning; discipline...


Sam Altman’s Productivity Tips
Sam Altman, CEO of OpenAI, the parent company of ChatGPT published a blog post this week with his personal tips for being productive and...


Getting Started with ChatGPT: It’s Easier Than You Think
If you've been hearing a lot about ChatGPT and similar tools, but still haven’t tried it, you’re not alone. For many people, the idea of...


ChatGPT is Having a Radical Effect on Search Strategy: That’s what Semrush Research Shows.
Most marketers figured that ChatGPT would radically change the search landscape someday: According to research conducted by Semrush...